We compare Moosend and ActiveCampaign across features, pricing, pros and cons — so you can pick the right tool for your needs.
| Feature | Moosend | ActiveCampaign |
|---|---|---|
| Email Templates | ★★★★★ Hundreds of professionally designed templates across every niche and occasion | ★★★★★ Most powerful automation builder in the market — complex workflows made visual |
| Automation | ★★★☆☆ Basic automation available — welcome series, abandoned cart, birthday emails | ★★★★★ Full CRM built in — manage contacts, deals and pipelines in one place |
| Analytics & Reporting | ★★★★☆ Clear open rates, click rates, and audience growth reports | ★★★★☆ Good template library with drag-and-drop editor |
| Landing Pages | ★★★☆☆ Basic landing page builder included on all plans | ★★★★★ Score leads automatically based on behaviour and engagement |
| A/B Testing | ★★★★☆ Test subject lines, content and send times to optimize performance | ★★★★★ Track what pages subscribers visit and trigger automations accordingly |
| Integrations | ★★★★★ 300+ integrations including Shopify, WordPress, Salesforce and more | ★★★★☆ Detailed campaign and automation reports with revenue attribution |
| Overall Rating | ★★★★☆ 4.2/5 | ★★★★½ 4.6/5 |
| Starting Price | $13/mo Essentials | $15/mo Starter |
| Free Plan | Free up to 500 contacts | No free plan — 14 day trial |
| Best For | Small businesses and beginners who want an all-in-one email solution with a generous free plan | Marketing teams and agencies who need enterprise-level automation at a mid-market price |
| Try It | Try Moosend → | Try ActiveCampaign → |
Both tools offer free plans or trials. Try them and see which feels right for you.
Quick answers to the most common questions.
Email + SMS platform with unlimited contacts. Starting from Free / from $25/mo.
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⚠️ Pricing Disclaimer: While every care was taken regarding the prices of plans and features displayed on this website, prices are subject to change without notice. Pricing may vary by region, currency, promotional periods, or plan updates made by the respective companies. We strongly recommend visiting each tool's official pricing page before making any purchasing decision. Find Your SaaS is not responsible for any discrepancies. | 💰 Affiliate Disclosure: This site contains affiliate links. We may earn a commission if you purchase — at no extra cost to you.